TWO REASONS
1) To be a part of a movement whose mission is to get SAFE products into the hands of everyone and literally change lives.
2) Charity. I wanted to "play a part" and support a TRUSTED non-profit that protects our health and our environment. 100% of net profits made through my Beautycounter website from the purchase of Beautycounter products, will be donated to one of the three charities. My readers will decide at the end of each year, which charity will get our donation.
WHO IS BEAUTYCOUNTER?
So who is Beautycounter and why am I so dang excited that I found them? I was introduced to Beautycounter products by a friend who knows how particular I am about what I put on my skin. I was pregnant at the time and super, duper leery of anything and everything that I came into contact with. I started doing some research on the company and I liked what I found. Not only did I like what I found, we had A LOT of the same passions and philosophies. I started trying the products...I fell in love with the products...I became obsessed with the products. Let's get real, makeup and personal care products are just that, personal. Nobody wants to give up their luxurious products that make them smell decadent and that promise to make them look 22 for the rest of their life. The great news is with Beautycounter you DON'T HAVE TO GIVE UP ANY OF THAT. Every single one of their products is top of the line AND completely safe and I have to be honest...I am completely sleep-deprived due to Baby G and my skin looks better now than before my sleep was constantly interrupted! That in and of itself says something.
Beautycounter was founded by Gregg Renfrew with the mission to get safe products into the hands of everyone. If you have a few minutes, I highly recommend watching her video:
If you don't have time to watch the video, the key points from Gregg are:
- Women should never have to compromise their health in the name of beauty.
- The average American puts between 12 and 20 products on their skin every single day, 365 days a year, year after year, decade after decade.
- 80% of the ingredients used in personal care products have never been tested for safety.
- 1300 toxic ingredients have been banned in Europe, ONLY ELEVEN HAVE BEEN BANNED IN THE U.S.
- The last year a law was passed regulating cosmetics & personal care products....1938. Seriously?!?
- So many companies hide behind words such as natural, safe & organic but the reality is that due to the lack of regulation in this industry there is nothing safe about these products at all.
WHY BEAUTYCOUNTER IS AWESOME
There are 3 pillars of the Beautycounter business:
1) Chic
2) Safe
3) Effective
As products are developed, there are two checkpoints:
1) Safety - list of very strict ingredients, nothing linked to human health issues will be used in Beautycounter products.
2) Performance - products must perform just like the "traditional" products on the market BUT guess what? They are safe, unlike the others.
We have talked in the past about how to find safe products to use, the thing I love about Beautycounter is they have done all the homework for me. I can rest assured that EVERY, SINGLE product I get from them is safe and effective.
HOW TO PURCHASE
Visit www.beautycounter.com/ambergordon
If you have any questions about Beautycounter please reach out to me...I am happy to help.